Trump Executive Order Renames AI “Super Intelligence” in Official US Government Communications
A September 2026 executive order directs US agencies to replace “AI” and “artificial intelligence” with “Super Intelligence” in websites, policy documents and press releases. Past regulations and documents need not be revised, but officials must avoid the terms going forward.
President Donald Trump signed an executive order in September 2026 directing the US executive branch to stop using the terms “artificial intelligence” and “AI” in official communications, replacing them with “Super Intelligence.” The order applies to policy websites, policy documents, and press releases across executive agencies.
Trump announced the rebrand at an event launching America.gov and signed the order following a White House luncheon with tech CEOs and government officials. Nvidia CEO Jensen Huang and Tesla and SpaceX CEO Elon Musk were among those flanking Trump during brief public remarks after the meeting, which Trump described as “very productive” and “extremely friendly.”
Trump offered a direct explanation for the terminology shift. “The word super is the best word of all, and it’s the simplest,” he said, adding that the word “artificial” is misleading. “It’s not artificial. It’s very powerful, it’s very brilliant.” He compared the term “artificial” to “fake news.” Trump also claimed Chinese President Xi Jinping, who visited the White House the previous week, “loves it” too. He had first signaled the rebrand in a speech to the United Nations General Assembly, framing it as a way to ease public fears about AI safety risks.
Executive agencies will not be required to revise past regulations or documents, but US officials will be expected to avoid acknowledging the terms “artificial intelligence” or “AI” in relevant settings going forward. The term “superintelligence” already exists in the tech industry as a label for particularly powerful AI systems, but the administration is applying it as a broad replacement for the statutory definition of AI.
On regulation, Trump said there is “a belief that there should be tremendous self-regulation,” while noting that existing oversight from the Department of Justice and FBI remains in place. Regarding data centers, Trump said tech companies will “work to make the community happy” at the local level and predicted that “data centers are going to be very popular.”